31Oct 2022

THE ROLE OF PSYCHOLOGICAL FACTORS IN THE DECISION-MAKING OF INVESTORS IN INDIA

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Many consider psychology and investing as two different unrelated subjects. However,thisdisregardorignorance of people makes them prone to make bad decisions. Therefore, this review-based paper aims to cover the relationship between the two domains and how psychology affects investors decisions specifically in the Indian context. The paper isa comprehensive review of the pre-existing literature that has been combinedlucidly.The themes are based on various psychological traitsand biases seen in Indian investors.

[Aditya Ohri (2022); THE ROLE OF PSYCHOLOGICAL FACTORS IN THE DECISION-MAKING OF INVESTORS IN INDIA Int. J. of Adv. Res. 10 (Oct). 980-984] (ISSN 2320-5407). www.journalijar.com

Aditya Ohri

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Article DOI: 10.21474/IJAR01/15570      
DOI URL: https://dx.doi.org/10.21474/IJAR01/15570

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